So this week, we were required to attend one of the lectures of a Research Symposium presented at the College of Architecture and write in our blogs what we thought about them.
I attended two: "Computational Aesthetics" and "Managing Creative Process for Innovation" by our dean, Jorge Vanegas.
First one went over my head. I could understand why creating a system, or computer, that was able to classify aesthetics was important. However, the lecturer went from talking about this system to only talking about aesthetics. I felt like he wasn't following through with his thesis. A system such as the one mentioned, is near impossible to create since there are so many variables to consider while making an algorithm to establish what is aesthetically good or bad. The perception of the person on the receiving end varies from person to person, since no pleasure system is the same.
On the other hand, Vanegas lecture was sort of mind blowing. It wasn't anything I haven't heard of before or knew but how he presented his lecture. The way he delivered it almost seemed as if he had some kind of power over his audience and he just took over our minds to make us follow his point. It was impressive, to say the least.
When are we most creative? I think the answer is when we are children. Think about it, we were able to imagine whole worlds while playing. Let it be with dolls, action figures, construction blocks, socks etc. We always found ways to have fun. Ow why has our creativity declined over the years? Maybe it's because the first words we hear are: "No", "Don't do that", "Stop", etc. These words make it seem as though our creative process was someting bad instead of something that needed cherishing and nurshing.
Schools wanted us to think alike so they would have to deal with people in different levels, and those who were a little more creative, who doodled on their notes, read in class, wrote or found any kind of creative outlet were shund. (or at least in some of my schools)
Despite this controlled part of our childhood, we are now expected to oversome the obstacles place before us to develop into "knowledge creators" instead of becoming cookiecutter molds of our teachers.
Some things we have to do are:
- Remove fear. The fear we have that our ideas would be rejected has to clmpletely leave our mind. We have to forget of people's opionions and just create.
- Innovation has to become part of our performance review. Are we groing in our creative porcess? are we using knowledge form other areas to help us create?
- Document innovation process. This is why we have a sketch journal. Any and everythinng we find interesting should be documented. As well as the outcomes of the ideas documented.
- Explore all possibilities.
- Need to be aware of the environment. New trends, technologies and changes in customers mindset are to be considered.
- Diversity in thinking experiences, styles, perspectives, etc.
If we follow this steps our generation should be able to grow in the kind of people that would make the changes in the creative department.